Sales/Marketing

Delight your customers with these 5 customer service tips

Providing good service is the key to customer loyalty and differentiating yourself from the competition. Despite the importance of valuing the best experience, many companies still do not care about the topic as they should. According to a survey, Brazil ranks second to last in customer service friendliness. Don’t make this …

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Can my company use memes on social media?

Nowadays, it is common to see a lot of memes on social media. Maybe you don’t know them by that name, but you’ve certainly come across several. In general, a meme is a joke, a humorous image, or even an interesting video that is shared and passed on from one person to …

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How to attract customers on Instagram

Instagram is gaining more and more relevance among social networks. A report by SocialBakers pointed out that, in the last quarter of 2019, Instagram surpassed Facebook for the first time in terms of the volume of interactions between users, considering the behaviour of the 50 most famous corporate profiles on …

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Marketing for supermarkets: what are the best actions?

Undoubtedly, trade marketing is the main marketing strategy for supermarkets. However, did you know that there are other ways to capture consumer attention? In neuromarketing, the purchaser’s decision is positively influenced. The more we know about the human brain, the better we understand how consumers respond to a promotional action. In this …

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How to develop actions to retain restaurant customers

As with other businesses, consumer retention is a goal for anyone working in the food and beverage industry. After all, retaining restaurant customers can help increase revenue, optimize marketing investment and win new customers. Loyal customers tend to buy more from the business, in addition to word of mouth advertising to friends …

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